Discover how Penzle DAM utilizes advanced AI technology to provide superior, precise, and relevant search results. Learn how this innovative cognitive search can transform your digital asset management. 

Enhance Digital Asset Management with Penzle DAM's AI-Powered Search

Explore how Penzle DAM’s advanced AI-powered search delivers superior, precise, and relevant results. Elevate your digital asset management with state-of-the-art cognitive search technology. Click to learn more about this game-changing innovation.



The Power of Bing AI in Penzle's Cognitive Search Capabilities

Discover Penzle DAM’s advanced cognitive search, powered by Bing AI. Experience superior, precise, and relevant search results with cutting-edge AI technology. Elevate your digital asset management with state-of-the-art semantic search capabilities.

<p>At the core of Penzle DAM's AI Search is a powerful full-text, keyword-based search engine that uses the BM25 algorithm, a widely recognized standard in information retrieval.</p>
<p>Our customers have expressed the need for higher-quality search results that require less effort. They want to deliver more relevant and valuable results to their users straight out of the box.</p>
<p>To meet this need, we have incorporated recent advancements in large transformer-based language models. These models significantly enhance the relevance of search results by understanding the semantic meaning behind words and content, not just matching keywords. We call this advanced capability semantic search.</p>
<h2>Harnessing Bing AI for Superior Search in Penzle DAM</h2>
<p>At Penzle, we leverage the same advanced AI technology that powers Bing's search engine, developed by top scientists and engineers at Microsoft Research and Microsoft Azure. By integrating these cutting-edge Transformer-based models, we bring the power of Bing's semantic search to Penzle DAM. This collaboration ensures our users benefit from the highest quality search results, delivering relevant and precise content with minimal effort. With Penzle DAM, you can experience the superior search capabilities trusted by Bing, making AI at Scale accessible to all.</p>
<h2>Semantic Search Capabilities in Penzle DAM</h2>
<p>Our semantic search moves beyond keyword-based ranking to a transformer-based semantic ranking engine that understands the meaning behind the text.</p>
<p>Don't just take our word for it. Microsoft conducted extensive A/B testing of these technologies on their Microsoft Docs library, a vast repository of technical documentation. They reported a 2.0 percent increase in clickthrough rates on search result pages compared to their previous system and a 4.5 percent increase for longer queries (three or more words). This was the largest single improvement in key performance indicators for search engagement that they had ever seen.</p>
<p>As partners utilizing the same advanced AI technology, we have experienced similar improvements in Penzle DAM. These enhancements ensure that users find the most relevant and useful content quickly and efficiently, significantly boosting the overall user experience with Penzle DAM. Your users will notice the difference, and so will you.</p>
<h2>Semantic Captions: Extractive Summarization</h2>
<p>Returning relevant results is one of many important aspects of a search engine. Captions and snippets also play a crucial role in informing users about why a result is relevant&mdash;or perhaps not relevant&mdash;so they can decide to proceed with a result, skip it, or refine their queries. Semantic captions use extractive summarization to pull a snippet from the document that best summarizes its relevance to the query.</p>
<h3>Semantic Highlights: Machine Reading Comprehension</h3>
<p>Beyond keyword-based highlighting, enhancing captions and snippets with semantic highlights improves the user experience. Proper hit highlighting allows users to find the answers they're looking for quickly, scan a page of results to locate the desired document, or even get a topic summary. Machine reading comprehension enables semantic highlights of relevant words or phrases in answers and captions, saving users time and making the search process more efficient.</p>
<p>By incorporating these advanced features, Penzle DAM ensures that users have a superior search experience, making it easier to find, understand, and utilize the digital assets they need.</p>
<h2>Semantic Answers: Instant Answers</h2>
<p>In Penzle DAM, queries formulated as questions are particularly important. Our customers are not just looking for relevant documents but for instant answers. To meet this need, we utilize advanced machine-learning techniques. Our system reads through all the documents in the repository, applies extractive summarization, and uses machine reading comprehension to generate direct answers. These answers are then promoted to the top of the search results, providing users with immediate and relevant information from our DAM platform.</p>
<h2>Automatic Spell Correction</h2>
<p>In Penzle DAM, we understand that 10 to 15 percent of search queries are misspelled. When queries are misspelled, it becomes challenging for the search engine to deliver results that match the user's intent. Our semantic search capabilities include automatic spell correction, ensuring customers receive accurate and relevant results without worrying about perfect spelling. This feature enhances the user experience by seamlessly correcting errors and delivering the necessary information.</p>
<h2>Conclusion</h2>
<p>The AI models behind our semantic search in Penzle DAM are compelling and have been validated against external academic benchmarks and real user interactions. Integrating semantic search into Penzle DAM makes advanced machine-learning technologies accessible to everyone. Semantic search will deliver better experiences for your end users, enabling anyone to harness the power of AI without specialized expertise.</p>
<p>We believe that semantic search in Penzle DAM offers the best combination of search relevance, user experience, and platform capabilities available on the market. Explore our features and <a href="/request-a-demo">request a demo</a> to start experiencing the benefits of semantic search in your digital asset management today.</p>

The Power of Bing AI in Penzle's Cognitive Search Capabilities

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